Learn how to increase business and revenue in newsrooms

Whether you’re interested in learning more about working remotely with journalists across the globe, searching for new sources of revenue, or discussing business and revenue with industry experts, the ONA16 sessions that focus on the business side of journalism will help you run the newsroom better.

In one of our sessions, Rebecca Eisenberg, senior editor at Upworthy, Mandy Jenkins, head of news at Storyful and Millie Tran, director of global adaption at Buzzfeed, will explore managing and working with remote teams across time zones, languages and physical distance, while ensuring successful communication.

When it comes to teamwork in the newsroom, this often means joining forces with outside partners to tackle critical and expensive-to-produce stories. We’ll hear about successful examples from experienced collaborators FERN and Rocky Mountain PBS, Sam Fromartz, editor-in-chief at FERN, and Laura Frank, president/GM of news at Rocky Mountain PBS. They will talk about navigating successful editorial partnerships during a time of shrinking news budgets resources and how these types of partnerships can go from pure news reporting to advertising, events and beyond. On Thursday, our resourceful speakers, Ann-Marie Adams, founder of The Hartford Guardian, Steve Buttry, director of student media at Louisiana State University, Celeste LeCompte, director of business development at ProPublica, Mike Orren, president of Speakeasy and Chris Roper, deputy director of Code for Africa, will discuss new revenue streams that are emerging.

One revenue stream that we’ll explore in depth is the success that news outlets can see by focusing on a niche topic. Ricardo Baca, Marijuana Editor at The Denver Post/The Cannabist, Sarah Frank, editor at NowThis and Nushin Rashidian, co-founder of Cannabis Wire, will dive into the ways publishers on a large and small scale are reporting in every medium on polarizing topics that relate to the pot beat.

Gregg Leslie, legal defense director at The Reporters Committee for Freedom of the Press; Eric Lieberman, senior vice president and general counsel at Fusion; and Alison Schary, attorney at Davis Wright Tremaine LLP (ONA’s general counsel), will give you tools on the unique legal issues surrounding digital journalism.  Have a question around copyright issues? This is a great place to ask.

Our Table Talks will give you a chance to dive into conversations around business and revenue with industry experts. You’ll have an opportunity to talk with experienced journalists and your peers about the issues you’re most concerned about relating to the business of journalism.

This year, you can ask speakers questions ahead of time to help shape the conversation. If you’re you’re curious about an emerging trend, want to know more about a topic or are hoping that speakers will dig into something during their session, now’s your chance to post a question. We’ve embedded question forms on the session pages. To see them, just click on a session from the schedule and you can post your question directly on the ONA16 site. We’re thrilled to be using Hearken to make this happen!

Category:
News