It’s Not Mobile First. Think Content First.

Designers and developers have been talking about mobile first for a few years now, but it’s time to pivot. What are we trying to say, and what do we want our audience to take away? That’s the formula that should guide our choice of storytelling platform, whether mobile, desktop, VR or social media. In this workshop, we’ll look at specific examples of how the content-first approach has worked effectively, then take some story ideas and prototype content-first strategies.

Speaker resource:

Speaker slide deck

— This session has recorded audio

Speakers

Sarah Squire - Executive Editor for Data, Graphics and Visuals, Dow Jones Media Group
sarahjsquire | http://www.marketwatch.com/

Allison Morrow - Editor, Emerging Media, The Wall Street Journal
alliwsj | http://allisondmorrow.com